Digital Assistants: Alexa v Google v Apple

There really is so much to say about voice recognition technology that I don’t think you can do it justice in a 1000 words. But I gave it a go in this piece for Tech Radar which briefly compares Amazon Alexa with Google Assistant and Apple Siri.

Personally I love my little Amazon Echo Dot, which I use mostly for playing music and checking the weather. But Google seems to be catching up fast with Google Assistant on its Google Home devices.

Arguably, Google Home is probably better for multiple users in the same house and is more intelligent than Amazon Alexa. However, it isn’t compatible with anywhere near as many home automation devices. Yet.

Certainly, Amazon is leading the way in terms of sales of Alexa products following a trajectory that is looking to outstrip that of Apple iPhone in the early days. Could the next couple of years see digital assistants become as ubiquitous as the smartphone?

I don’t think it’s beyond the realms of possibility, especially with units costing from £49.

As for Apple with Siri, it seems that the company is now at the back of the pack. While Siri was introduced well before its rivals back in 2011, Apple fails to have capitalised on its early lead.

Will its promised smart speaker, the HomePod, be a case of too little, too late? Personally I think so.

You can read my full article here. 

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